Announcing the 2017 Canadian Lucky Strike Pro Staff R&D Team!

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Announcing the 2017 Canadian Lucky Strike Pro Staff R&D Team!

At Lucky Strike, we aim to give anglers the right tools to get the most from their fishing experiences.

Our Pro Staff R&D team is one important way we learn about fish behaviour and test new innovative ideas in real-life environments.

Meet the 2017 Pro Staff R&D Team



Changes this Season

This year we’ve decided to assemble both Canadian and U.S. Pro Staff teams, to test Lucky Strike products in a variety of places and conditions, providing us with critical performance analysis and feedback. This is an important part of what’s behind our products and a key to providing anglers with great fishing experiences.

Four Key Roles of Our Pro Staff R&D Team

  1. Test product performance in a wide variety of environments and scenarios
  2. Provide feedback about existing products
  3. Offer product improvement ideas and new product suggestions
  4. Help us develop new and innovative products that push the sport forward

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