Announcing the 2016 Lucky Strike Pro Staff R&D Team!
June 1, 2016
A Different Approach
At Lucky Strike, we don’t see ourselves as simply a product manufacturer. Our purpose is to give anglers the tools they need in order to have successful fishing experiences, and we do that by crafting great fishing products.
One important way we make sure that our product innovations perform the way anglers need them to in any scenario or environment is through our Pro Staff R&D team. This group of hardened anglers is out hauling in fish after fish in any environment, whether rocky, weedy, ice cold, or the extreme heat, testing Lucky Strike products and providing critical performance analysis and feedback. This is an important part of what’s behind our products and a key to providing anglers with great fishing experiences.
Four Key Roles of Our Pro Staff R&D Team
1. Test product performance in a wide variety of environments and scenarios
2. Provide feedback about existing products
3. Offer product improvement ideas and new product suggestions
4. Help us develop new and innovative products that push the sport forward
Meet the 2016 Pro Staff R&D Team