Lucky Strike’s Weekend Legends Tournament lets you participate in the thrill of the catch online to win great Lucky Strike swag — and bragging rights! So, grab your tackle box and hit the water for some fantastic fishing.

Reeling to enter?
here’s how to get started on Instagram:

We’ll announce a tournament date our social media channels (dates listed below)

You respond with "challenge accepted" to be entered in the tournament

Post your single best photo of a fish you caught during the tournament by posting it to your Instagram page and tagging #LuckyStrikeLegend_

How is the
winner chosen?

Lucky Strike staff will weigh in on your fish photos throughout the contest and will select the three best submissions, based on:

  • Fish awesomeness (how it looks + how it’s featured in the photo)
  • Angler epicness (personality + enthusiasm + cool factor, etc.)
  • Image quality (angle + setting + resolution/clarity, etc.)

The top three finalists are posted and voting will take place on Instagram for one week. Then the Weekend Legends Tournament champion is announced.

  1. Victoria Day Challenge
    Friday, May 20 - Monday, May 23, 2022
  2. Canada Day Challenge
    Friday, July 1 - Monday, July 4, 2022
  3. 2022 Legends Showdown
    Friday, September 2 - Monday, September 5, 2022

2021 Tournament Winners

Ice Fishing Challenge

  • thefernanhoffs
  • canadian_outdoorsman__
  • msflipnrip0390

Easter Challenge

  • fishingwithzak
  • jonahvangeest
  • philnadjiwonfishing

Victoria Day Challenge

  • canadian_outdoorsman__
  • leannevibert
  • philnadjiwonfishing

Canada Day Challenge

  • philnadjiwonfishing
  • canadian_outdoorsman__
  • jrfishing_hunting

Heatwave Challenge

  • nkd_fishing
  • fishingwithzak
  • isaackirbyfishing

Champions Showdown








2021 Legend

Marshall Hilderhoff @thefernanhoffs

Thank you Lucky Strike Team for setting up this tournament. Really fun way to just go out there, fish, enjoy yourself with family/friends. What a great way to spend time and bond with each other.

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